Starbucks Gears Up For Paul McCartney's New Album

Coffee loving Paul McCartney fans are in for a treat. On June 5th, the day the former Beatle releases his latest solo album “Memory Almost Full,” Starbucks will be playing the record all day long.

In honor of Macca being the first artist signed to Starbuck’s artist label Hear Music, and coincidentally its first release, shops across the world will be premiere the album in its entirety.

Starting with 215 Tokyo branches and moving across the globe, by the end of the day, over 10,000 Starbuck’s stores will have participated in the listening parties. The shops will play the entire album. Around 6 million people are expected to be exposed to McCartney’s new release in one day.

“Customers from Taipei to Topeka have the opportunity to experience this extraordinary album all within a span of 24 hours,” said Ken Lombard, president of Starbucks Entertainment said in a statement. “The Global Listening Event is one example of how we are bringing back the sense of event surrounding new releases, allowing fans to discover new music in a very personal way.”

Another personal way fans will be able to get involved in Macca Madness is through recording messages to the superstar. Select Starbucks in cities including London, New York, Los Angeles, Berlin, Atlanta, Seattle, Hong Kong, Tokyo, Miami and Berlin will host film crew allowing fans to leave birthday messages for the one time mop top. McCartney turns 65 on June 18.